Someone once said that words are cheap, but he obviously did not know what he or she was talking about. People often realize that when you pay peanuts, you get monkeys. So a poorly written promotional letter to a potential or new customer can have a bad impact on the growth of popularity of the product, company, or author.
How to promote your ebook online?
A good sales letter touches the core interest of the reader and therefore gets his or her interest. This is often not the superficial reasons why people buy a letter, but often there is much more behind it. Communicating in a professional way with your audience will get you respect and helps you to grow your popularity.
There are a few basic requirements for a strong sales letter to promote my self-published ebooks to take into account:
- Write a text and imagine like you are your customer or the customer of your customer;
- Immediately clear about your company, introduce products/services in an attractive way;
- The structure is standard: introduction, body, and conclusion, but you must apply AIDA; principles (Attention – Interest – Desire – Action);
- Use a comfortable to read conversation style;
- Use headlines to capture the attention of customers and get readers interested;
- use short clear sentences and compose the text in short paragraphs;
- Brief, preferably one page in length;
- Edit and re-edit your text until it’s satisfying for 110%;
- Clean, error-free, and easy to read;
- Structured and written to highlight your strengths.
- Consider opening with a strong question, like those sale sample sentences:
- Are you already genuinely impressed today?
- When was the last time you felt impressed?
Other ways to make attractive headers in a sales letter are by looking at the newspapers for interesting headers. Learns to acknowledge what is attractive, and what is not good. This enables you to put yourself in the place of your customer. Alternatively, consider putting yourself in the position of your customer, and how he or she is perceiving their customer. By being the recipient, you can now judge for yourself, what the expected reaction could be, and how it will impact your business. By using our sales letter for an ebookseller, you will take a head start in order to get accepted by a broad audience!
Download this promotional letter ebook for promoting your merchandise and ebook now and start selling more items!
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