competitive analysis |gathering and analyzing information template

Competitive Analysis |gathering and analyzing information

Stay ahead of your competition with our Competitive Analysis Template. Analyze products, services, companies, and more with ease. Download now in XLSX format.

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.xlsx (0.01 MB)


In today's business landscape, it's critical to stay competitive. That's why offers a Competitive Analysis Template to help businesses make informed decisions about their products or services and stay ahead of the competition. By analyzing your competitors' strengths and weaknesses, you can identify market opportunities and risks, optimize your own brand strategy, and make data-driven decisions that will help your business thrive.

What is Competitive Analysis?

Competitive analysis is the process of gathering and analyzing information about your competitors' products, services, and company strategy. It enables you to identify your direct and indirect competitors, understand their strengths and weaknesses, and assess their market positioning relative to your own brand. Conducting a competitive analysis helps you:

  • Identify market opportunities and trends
  • Determine the unique selling points (USPs) of your product or service
  • Improve your brand strategy and positioning
  • Avoid repeating the same mistakes as your competitors
  • Develop effective marketing campaigns and promotions
  • Strengthen your business's competitive edge

What Does the Competitive Analysis Template Include?

Our Competitive Analysis Template is a comprehensive tool that provides businesses with a clear and concise framework for conducting an effective competitive analysis. It features sections for:

  • Competitor company name and basic information
  • Product or service description and pricing
  • SWOT analysis (Strengths, Weaknesses, Opportunities, and Threats)
  • Marketing and promotional strategies
  • Market share and positioning
  • Key differentiators
  • Conclusion and next steps

How to Use the Competitive Analysis Template

Using our ready-made Competitive Analysis Template is easy. Simply download the template in XLSX format, add your own details, and start analyzing! It's a user-friendly tool that anyone can use, regardless of their level of marketing expertise. You can customize it to fit your specific business needs, add or remove sections as necessary, and use it to benchmark your business against your competitors.

Download Your Competitive Analysis Template Now

Whether you're launching a new product or service, looking to expand your market share, or simply seeking to improve your business strategy, our Competitive Analysis Template is the perfect tool for you. Visit now to download the template and start making data-driven decisions that will position your business for success!

The content is for informational purposes only, you should not construe any such information or other material as legal, tax, investment, financial, or other advice. Nothing contained this site constitutes a solicitation, recommendation, endorsement, or offer by Bizzlibrary or any third party service provider to buy or sell any securities or other financial instruments in this or in any other jurisdiction in which such solicitation or offer would be unlawful under the securities laws of such jurisdiction.


Tanja Dickerson(8/13/2023) - NZL

Thank you for the letter!!

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