Marketing Operations Consultant Job Description

An effective Marketing job description is vital when finding suitable job candidates. No need to start from scratch. By making use of this sample job description template you will make it easier for yourself and you will have a head start.

How do I write a Marketing Operations Consultant Job Description?

This sample Job description explainer offers guidance on key sections that are important to include for clarity, as well as suggestions for promoting the position. It provides a list of duties, responsibilities, tasks, requirements, demands for setting job expectations and the employee's ability to perform the work as described. However, it’s often not construed as an exhaustive list of all functions, responsibilities, skills and abilities. When writing a job description, consider the following:

• Highlight the accurate job title;
  
• Provide a general company introduction;
• Provide a brief summary or introduction that provides an overview of the job;
• Specify the relevant job duties and responsibilities that are necessary for this position;
• List essential qualifications;
• Be clear and concise;
• Have someone proofread it;
• Make sure that HR and the hiring manager will sign off before publishing it;
• Define what success looks like in the position after 30 days, the first quarter, and the first year;
• Provide direct contact details of the manager or HR department who will follow up on the candidates.

Publish it via several social media platforms, or offline media, so you are sure that in-house employees also can get easy access to it.

What is a marketing operations role?

Responsibilities:

• Salesforce administration of client's instance.
• Implementation and migration of marketing automation platforms for current or new clients.
• Implementation and administration of new platforms for current clients.
• Own and operate AMB platforms such as Bizible and Terminus.
• Build and present data models including attribution reporting, marketing performance, and MQLs.
• Create training programs for clients/stakeholders and new Nomad employees.
• Communicate directly with clients to transform their business needs into platform requirements.
• Oversee and execute Marketo/Hubspot/Pardot campaigns, nurture programs, landing pages, and emails.
• Develop, monitor, test and optimize Marketo/Hubspot/Pardot programs for all stages of the marketing and sales funnels.

Qualifications:

• 2+ years of experience as a power user of either Marketo, Hubspot or Pardot.
• Demonstrated success executing marketing campaigns with expertise using Marketo/Hubspot/Pardot, including database management; Smart List development; setup, testing, launching and scoring of campaigns and programs; and reporting on campaign analytics.
• A track record of success with marketing activities, managing lead databases, reporting, creating lists, building landing pages, configuring nurture tracks and promoting events.
• Knowledge of HTML for cosmetic edits and alterations.
• Desire to learn and grow within the marketing operations function.
• Excellent communicator - we talk to our clients daily and great communication skills are essential to this role.

By using this Marketing Operations Consultant job description sample, modifying it to your needs, and then posting it, you will soon start receiving Resumes and Cover letter from suitable candidates. This Marketing Operations Consultant Job Description template is fully customizable and can be used in Google Docs, MS Word or Pages format. Get this printable file now and personalize it according to your needs.