Email Campaign Manager Job Description

An effective email marketing campaign job description is vital when attracting the right SEO/SMM/digital marketing talents. Use this Email Campaign Manager Job Description template for your inspiration when you need to create a job posting that is clear and concise.

How do you write a job description for a Email Campaign Manager?

We are on the hunt for a sharp and innovative email marketing specialist. In this position, you will be required to oversee all aspects of email marketing campaigns, including market research, content creation, and the dissemination of copy. As an email marketing specialist, you will also be required to collaborate with coworkers across departments to ensure maximum uptake of offerings. To be successful as an email marketing specialist, you should demonstrate the ability to create accessible, engaging, and memorable texts. Ultimately, an outstanding email marketing specialist will remain abreast of technological developments that facilitate the dissemination and monitoring of campaign features.

This sample Job description explainer offers guidance on key sections that are important to include for clarity, as well as suggestions for promoting the position. It provides a list of duties, responsibilities, tasks, requirements, demands for setting job expectations and the employee's ability to perform the work as described. However, it’s often not construed as an exhaustive list of all functions, responsibilities, skills and abilities.

What does an Email Campaign Manager do?

Responsibilities:

• Conducting market research to better comprehend prevailing consumer behaviors.
• Reviewing our former campaigns to ascertain areas of strength and weakness, which could inform subsequent outputs.
• Conceptualizing marketing campaigns that speak directly to the pain points of existing and prospective clientele.
• Creating well-written copy that is free from mistakes.
• Collaborating with graphic designers to improve the appearance layout of outputs.
• Maintaining a database of customers who have opted to receive our correspondence.
• Distributing emails through the use of automation software.
• Monitoring and reporting on the utility of each campaign.

Qualifications:

• Degree in marketing management, advertising, communications, or similar.
• Proven experience creating high-impact, unique marketing campaigns.
• Prior database management experience, preferably in a similar role.
• Familiarity with pertinent automation and performance evaluation software.
• Excellent project management skills specific to marketing.
• Outstanding copywriting and copyediting abilities.
• Knowledge about email marketing platforms, such as Aweber or Mailchimp, etc.
• Ability to harness collaboration to produce well-crafted content.
• Drive, ingenuity, and gumption.
• Willingness to work extended hours to ensure that projects are completed, as needed.

If you wish to use the content provided to make a functional job description, than you normally also need to includes relevant job details of the physical requirements, as well as certain movements that workers may encounter while on the job. This Email Campaign Manager Job Description template is fully editable and printable and can be used in Google Docs, MS Word or Pages format. Get this downloadable file now and customize it according to your needs.